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Billboards demonstrate nationwide Wisconsin pride, even in neighboring states

The University of Wisconsin women’s hockey and women’s basketball teams got off their bus as they arrived in Minneapolis to compete in their respective Big Ten Tournaments, and they were met with giant billboards wishing them luck in their games.

The billboards took over Minneapolis — featuring slogans for women’s hockey that say “Nobody Does it Better 7x NCAA Champions” and for women’s basketball “Twin Cities Badgers Who’s Next.” As other Big Ten teams were arriving they were seeing these billboards showcase the Badgers and the pride UW has.

“I think it’s great to see the Wisconsin brand reach across the Midwest landscape, especially into Minnesota,” UW sophomore Joey Bonadonna said.