At age 19, he's already become a fixation in his native Finland, with national media covering everything from his hairstyle to his girlfriend to the kind of car he drives. But he's not a heartthrob actor or soulful pop star or even a doe-eyed Instagram model. He's Patrik Laine, one of the NHL's top young scorers.
When it comes to all the attention the Winnipeg Jets winger has garnered in his homeland in such a short time, Laine just doesn't get it.
"It was a little bit weird. There was a bunch of boring stories about me and what I'm doing.