Pac-12 begins formal media rights negotiations

The past week has felt like a year for college football fans across (most of) the west coast. Most of us, myself included, have spent the anxious time since Thursday’s bombshell announcement that USC and UCLA were leaving the Pac-12 to head to the Big Ten obsessively refreshing Twitter looking for any small morsel of information. And while there were plenty of morsels, almost none of them were useful.

But while fans have spent their time digging for rumors and “news,” there is one group of people that have gone mostly silent. That group is the leadership of the Pac-12.

In the weeks leading up to the news, Pac-12 commissioner George Kliavkoff was all over the headlines. The conference’s leader…