Former Disney CEO Bob Iger said Wednesday that the family entertainment giant backed out of an agreement to buy Twitter because a “substantial portion” of its users were bots.
Mr. Iger was speaking at the Vox Media’s Code Conference in Los Angeles when he revealed the 2016 deal fell apart right before it was made official. He said Disney wanted to know more about the user base, according to a report from Vox’s Recode.
“We did look very carefully at all of the Twitter users…and we at that point estimated with some of Twitter’s help that a substantial portion — not a majority — were not real,” Mr.