University of Washington athletic director Jennifer Cohen appeared before the university Board of Regents on Thursday morning to make a formal presentation of the 10-year sponsorship agreement with Adidas to be the Huskies’ exclusive athletics apparel provider.
The board’s finance committee approved the contract, which is expected to be approved by the full board on Thursday afternoon.
Here are the details of UW’s agreement with Adidas:
— The total value of the agreement is more than $120 million. It’s one of the top-10 richest apparel deals in college athletics.
— Cohen told the regents that, in cash alone, Adidas’ offer was worth almost $20 million more than Nike’s best offer to UW.