ANALYSIS/OPINION:
In a 2006 Washingtonian profile of Redskins owner Dan Snyder — “The Dan Snyder You Don’t Know” — the great magazine titan and business journalist Bill Regardie wrote:
“He’s the best peddler I have seen in 40 years of covering Washington business. Best adman. Best salesman. Best direct marketer. And yet, when it comes to marketing Dan Snyder, you would think he was selling rat poison. Why? I don’t understand.”
The “rat poison” reference at the time spoke to Snyder’s reluctance to market himself.
Now it likely has a different meaning.
No one wants to stand next to Snyder these days, save those getting paid to do so.