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Virginia Tech football hires WDBJ-7 sports director Travis Wells as assistant AD for strategic communications

The Virginia Tech Hokies football program announced another significant hire Monday by naming Travis Wells as the assistant athletics director for strategic communications. Wells replaces Pete Moris, who departed in June for a job at Northern Iowa.

If you live in or around the New River Valley, Wells is a familiar name. He is the sports director at WDBJ-7, the CBS affiliate in Roanoke, Virginia, and has held that post since 2008. Overall, Wells spent 20 years at WDBJ. Before his time in Roanoke, Wells worked for TV stations in Charlottesville and Bristol.

Wells is no stranger to Virginia Tech coverage.