When: 4:30am PDT
Where: Shanghai, China at the u52a0u62ffu5927u8f6eu80ceu4e2du5fc3
Why: Because. Just because
Just when you thought the Gary had sated his expansionist appetites in Vegas, he moves the table - hell, knocks the table over, kicks us out of our own casino rink and throws our roster into the jet-lagged skies of market oppourtunity to pursue his dream of global greedy branding supremacy.
Kudos to the marketing boffins on the Avenue of the Americas. The timing could be perfect. It worked for Buick. It worked for Apple. It worked for Nike. And now it could work for the NHL.