The UTEP athletic department introduced its #ElPasoStrong campaign to honor the victims of the Wal-Mart shooting. The campaign will be spread over two months and encompassing home events for football, men’s basketball, soccer and volleyball.
"Anyone who has spent even the slightest bit of time in our great community has been touched by the warm, loving and welcoming nature of El Pasoans,” athletic director Jim Senter said. “The events of Aug. 3rd left us shaken, but it hasn’t deterred our spirit.
"Our objective is to not only pay tribute to the victims of this senseless violence, but to celebrate all things that make El Paso so wonderful — including the efforts of the first responders and other heroes in the face of this unspeakable tragedy.