Athletic director Chris Hill said the revenue Utah will receive from the deal — which will be increased since Utah already wears UA gear and plays with UA equipment and therefore needs no starting costs — was the "driving factor" of the negotiations and led the Utes to continue a partnership that has existed since 2008.
"It helps that we were one of the schools that went with Under Armour early on," Hill said. "We had to do our due diligence with the other companies. This will take care of our needs on the field, and allow us to continue a relationship we feel very good about and align ourselves with a very popular company.