Papa John’s scores Shaq to help revive its image

(Photo by Andy Kropa/Invision/AP) In this June 26, 2018 file photo, Shaquille O'Neal attends the world premiere of "Uncle Drew" at Alice Tully Hall in New York. Papa John’s has a new pitchman: Shaquille O’Neal. The chain says the basketball Hall of Famer will appear on TV commercials and other advertisements. He will also join the company’s board of directors and invest in nine of its restaurants. Papa John’s is trying to revive its image after the company’s founder and namesake, John Schnatter, was reported to have used a racial slur

during a media training session. Schnatter, who was the face of the company, has apologized for the slur and the company scrubbed his face from the company’s logo and advertisements last year. Schnatter is still the Louisville, Kentucky-based company’s biggest shareholder.