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FDA rebukes bakery for claiming 'love' as an ingredient in granola

The ingredient list for Massachusetts-based Nashoba Brook Bakery’s granola was normal enough, save for one ingredient. Amid the oats and sweetener was “love.” The subject of nearly every rock-and-roll song, the thing Romeo and Juliet died for, was supposedly in the granola, which was sold at around 120 stores around New England.

The “ingredient” was a nod to the passion bakers put into their product and wink to fans of the snack. As the Concord bakery’s Twitter account shows, the business has a sense of humor.

“I really like that we list ‘love’ in the granola,” Nashoba Chief Executive Officer John Gates told Bloomberg News.