USC has not officially announced Kliff Kingsbury as its new offensive coordinator, but, as of Wednesday morning, Kingsbury took matters into his own hands.
Kingsbury, the former Texas Tech head coach, removed all references to the Red Raiders from his Twitter profile page (@KliffKingsbury) and added "USC Trojans" and "#FightOn" to his bio.
He also changed his profile pictures to one of himself in a chic suit and one of the sun setting over palm trees and a Southern California pier.
Buzz began to build late last week when Kingsbury was spotted on the USC campus.