UCLA has not been known to be a big NIL school since NIL has taken the college landscape by storm. With players now having that opportunity, it sometimes comes down to the highest bidder. What can you provide to a player to entice them to come to your school? Not every player is going to take this route, but at that age, it is tough to turn down the highest offer. If you can get paid top dollar, you can secure your overall future.
UCLA looks ready to dip into the NIL era with a big-time statement.