LA Times · Jul 28, 2025
After successful Big Ten debut, UCLA has designs on something even bigger
It’s a chaotic time in college sports, the rules seeming to change daily and some athletes making nearly as much money as their coaches.
At UCLA, the revenue-sharing era officially starts Friday. Athletes will undoubtedly keep refreshing their PayPal accounts to check for that first payment from the pot of $20.5 million that will be distributed in the first year.
Meanwhile, Bruins athletic director Martin Jarmond will be keeping tabs on another bottom line — following up a successful Big Ten debut with something far bigger.