Today, California Governor Gavin Newsom signed into law SB 206, more commonly referred to as the Fair Pay to Play Act. In short, the law provides a way for student-athletes in California to profit on their name, likenesses, and image. It’s a huge new law that is going to have massive repercussions for the entire NCAA and UCLA Bruins athletics in particular, so it seems like a good idea to do something of an explainer on some of the big ideas going on.
Colleges reap billions from student athletes but block them from earning a single dollar.