Considering Premier League clubs splashed out a collective £2.4billion on new signings over the summer, they'd be forgiven for demanding instant results.
But in the wild world of football, a landscape marred by poorly judged gambling in the transfer market and eye-watering figures, it is hard to truly land on a banker.
Millions have been thrown at players unfit to shoulder such a staggering price tag on countless occasions over the years, with most big clubs guilty of such an error.
But occasionally - fleetingly, even - they may well have also struck gold.