If you care about the fortunes of McDonald’s, then this news may arrive as something of a worst-case scenario.
According to a report from Jake Edminston at the Financial Post, McDonald’s, that venerable fast food company responsible for, well, a lot of stuff, has been forced to give away millions of dollars worth of free french fries because of the Toronto Raptors.
The piece goes on to document how exactly this happened. As we all know, McDonald’s has a giveaway offer for one medium-sized order of french fries every time the Raptors hit 12 threes in a game.