It's been a few months since I last wrote about corporate podcasting, and now that TMDS is set to celebrate its six month birthday, I thought I'd share more of what I've learned.
You see, I've been in the field, building my studio in boardrooms across this city, producing professional podcasts for companies. Actually doing it is the greatest education. There are satisfied corporate clients willing to be references and extol the virtues of podcasts as a corporate communications tool.
There are essentially three target audiences: employees, clients, and prospects.
The Employee Podcast
For larger companies, internal communication is a challenge.