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Why is a Costco golf ball currently the hottest item in all of golf?

Related Topics: Costco, Golf ball, Golf, Titleist

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I blame My Golf Spy. Really I do. There is no more rabid subset of sports fans than those interested in golf equipment, so when My Golf Spy wrote a recent recommendation comparing Costco's Kirkland Signature Tour Performance ball to Titleist's Pro-V1s, the groundswell was set into action.

My Golf Spy ran multiple tests and determined that, based on their findings, the cheap Costco ball ($15 per dozen) actually performed better in some categories (most categories!) than the expensive Pro-V1 ($48 per dozen).