I'm pretty sure the NFL is the single most popular thing in this country. The league's popularity is almost awe inspiring. It basically could start yelling Denzel's famous line from "Training Day" at this point.
For the first time since the coronavirus pandemic seemingly shut down sports, and our lives, something else drew the attention of many—NFL free agency. And it appeared people were more than happy for the distraction, or maybe just the sense of normalcy.
In a way football was fortunate. Thus far it is the only season not completely disrupted by the current state of affairs.