Back to the Top News Newsfeed

TV Sports: Jaguars-Bills Streaming Experiment a Success, for What It Is

Think of the expectations raised by this partnership: the N.F.L. behemoth and Yahoo, with its strong sports presence and more than one billion users worldwide, uniting to stream a single game to 185 countries. You had to wonder how many Europeans and Asians, as well as Americans, were going to watch this webcast of the Jacksonville Jaguars-Buffalo Bills game Sunday from London.

It would have been better to cast marquee teams like Green Bay and New England as digital guinea pigs for Yahoo, not the 1-5 Jaguars and the 3-3 Bills. But it’s still N.