They say that no one out-pizzas the Hut. But apparently in the NFL, that’s no longer true.
On Tuesday, Little Caesars announced that it had reached an agreement with the NFL to become the official pizza sponsor of the league. The move supplants Pizza Hut as the NFL’s official pizza partner, which had been the case since 2018.
The terms of the agreement were not disclosed, though it is believed to be a multi-year deal, according to Forbes.
Little Caesars brought in over $4.2 billion in U.S. sales in 2021, per Technomic, making it the third-largest pizza chain in the country.