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Tari Cash Reimagines Golf Without the Social Barriers

Sports Illustrated and Empower Onyx are putting the spotlight on the diverse journeys of Black women across sports—from the veteran athletes, to up-and-coming stars, coaches, executives and more—in the series, Elle-evate: 100 Influential Black Women in Sports.

For Tari Cash, golf isn’t just a game. It’s a leg up the corporate ladder.

That really hit home for her when she was a planning executive at Under Armour nearly a decade ago—well before she had the gumption to found CitySwing—a thriving Washington, D.C., golf studio—while barely in her 30s. She could be in a room with one or more male peers and be totally overlooked.