Rory McIlroy's thrilling victory in the 2025 Masters, winning a one-hole playoff over Justin Rose, was a riveting sports experience and plenty of people tuned in for it.
CBS announced on Monday that Sunday's final round — during which McIlroy gained and lost the lead while battling with Rose, Bryson DeChambeau and Ludvig Åberg — drew the highest rating for a golf telecast since 2018.
Sunday's telecast averaged 12.707 viewers, according to CBS. That's up 33% from last year when Scottie Scheffler had a dominant win over Åberg that lacked the drama of McIlroy's victory.