The Big3 plans to launch a quarantined, reality show-style three-on-three tournament in April to help curb the nation’s appetite for basketball in the aftermath of the coronavirus sports hiatus, league sources told Yahoo Sports.
The founders of the league — hip-hop icon and actor Ice Cube and entertainment executive Jeff Kwatinetz — have been having ongoing conversations with multiple TV networks since late last week to broadcast the tournament, which is expected to also garner international interest, sources said.
The preseason tournament will feature 16 to 22 players from The Big3 who are negative for the coronavirus, and they will be quarantined in Los Angeles, sources said.