CHARLOTTE, N.C. – In the wake of the bombshell news drop that Texas and Oklahoma are exploring joining the SEC, the billion-dollar college sports industry is bracing for the potential fallout.
Interviews with athletics directors, politicians and industry sources reveal myriad ramifications from such a move. From the political fallout in the Midwest to the massive ripples in television with three major conferences seeking new deals to NCAA governance ramifications, it’s not an overstatement to say that the potential of Oklahoma and Texas joining the SEC will shape the next generation of college athletics.
“I think it’s going to happen, and it’s the beginning of a lot of dominoes,” said a high-ranking college official.