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Review: NBA Live Mobile shows great promise in rookie season

Digital revenues have skyrocketed in recent years for publisher Electronic Arts due in large part to the Ultimate Team modes in console sports games and free-to-play model utilized for their mobile sports games.

While the NBA Live series has struggled on consoles, with the brand possibly damaged beyond repair, what would happen if the game had no entry cost and could reach the hands of more people?

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To an extent that can now be assessed with the first-ever mobile edition of NBA Live, which is out on Canadian stores and will be expanding to the U.