Yogurt company Dannon reportedly signed Dallas Cowboys quarterback Dak Prescott to a sponsorship deal on the same day it announced Carolina Panthers signal-caller Cam Newton would not be featured following his sexist remarks directed at Charlotte Observer writer Jourdan Rodrigue, per Adam Schefter of ESPN.
According to the report: "Dannon has already scheduled Prescott to shoot his first TV commercial this week in Dallas, per a source. It continues to be a commercial breakout time for Prescott, who now has deals with Pepsi, Frito-Lay and Beats."
This article will be updated to provide more information on this story as it becomes available.