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Meet the Two Bengals Superfans Behind ‘Jackpot Joey’

If you happen to find yourself in the parking lot at a Bengals tailgate this fall, there’s a good chance you’ll hear a catchy tune about a guy called Jackpot Joey mixed in with the usual “Who Dey?” chants:

He’s got rose-colored Cartier
Cigar smokin’ protégé
Got diamonds in his chains
And ice runnin’ through his veins
He’s king of the AFC
Jackpot Joey

Many fans across the tailgate lot are likely to be sporting Jackpot Joey shirts, capes, hoodies, mugs—and drinking Jackpot Joey beer, which will make its debut at the start of this season.