Former NBA player J.R. Smith has inked a name, image and likeness deal with Lululemon, making him the apparel brand’s first male golf ambassador, according to ESPN’s Nick DePaula.
Smith, who went straight to the NBA from high school in 2004, walked-on to the North Carolina A&T golf team in 2021. He is currently in the second semester of his freshman season at the HBCU.
Due to his popularity as a 16-year NBA veteran and his highly-entertaining updates about his return to the classroom, Smith has become one of the most popular figures in all of college sports.