On the verge of his induction to the Pro Football Hall of Fame, Jerry Jones sat in a hotel room in the summer of 2017 and waxed pridefully about his beginnings with the Dallas Cowboys. He spoke of success and mistakes. He revealed a sliver of regret about his ego getting in the way with Jimmy Johnson. He talked about firing Tom Landy being one of the toughest things he’d ever done, and how the initial foray into NFL ownership had him “scared sh- -less”.
Near the end of the conversation, he said this: “There aren’t too many things I wouldn’t do financially to win another Super Bowl.