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In N.F.L., the Same Old Line and Verse About Hiring Black Coaches

The N.F.L. can’t hide its Eric Bieniemy problem with poetry.

The league announced last week that Amanda Gorman, America’s first youth poet laureate, whose soaring verse on a nation rived by race and conflict enthralled viewers of President Biden’s inauguration, would deliver a pregame poem at the Super Bowl on Sunday.

On the one hand, that’s terrific news. Gorman’s way with words is a tonic we need right now.

On the other hand, beware. Pro football’s embrace of a young Black woman like Gorman — coming on the heels of its sudden, forced support of Black Lives Matter after the killing of George Floyd — is part of a public-relations campaign that obscures troubling reality.