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How Tiffini Grimes Helps Keep the Alabama Machine Running

Courtesy of Tiffini Grimes

Sports Illustrated and Empower Onyx are putting the spotlight on the diverse journeys of Black women across sports—from the veteran athletes, to up-and-coming stars, coaches, executives and more—in the series, Elle-evate: 100 Influential Black Women in Sports.

Tiffini N. Grimes was 16 years old when she connected with her purpose in life. She had been a briefcase-toting toddler, foreshadowing her innate businesswoman and attorney attributes, before she later became a sports lover, gravitating toward all things behind the scenes of athletics. All she needed to do was figure out how to marry the two into her dream job.