Chris Braswell will forever be remembered for at least one thing in Alabama football history: He’s the first Crimson Tide player to sell his own branded merchandise featuring the school’s famed scripted A.
In one of the country’s first colicensing apparel arrangements, Braswell, a redshirt freshman linebacker, and Alabama, one of the biggest brands in the sport, struck a deal with a third party to produce a cobranded T-shirt displaying both Braswell’s last name and the school’s trademark Crimson color and logo.
BreakingT, a seven-year-old company that offers real-time sports merchandise, is producing the T-shirt, which is designed to closely resemble one of the Tide’s football jerseys.