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Bill Belichick's Dog Nike Seeing Spike in IG Follows After Viral NFL Draft Video

Adam Glanzman/Getty Images

Nike Belichick, an Alaskan Klee Kai owned by New England Patriots head coach Bill Belichick and girlfriend Linda Holliday, temporarily took over his co-owner's job Friday when he sat in the eight-time Super Bowl champion's chair during the NFL draft:

New England Patriots @Patriots

From the #PatsDraft room to your room. The new video chat background you didn't know you needed. https://t.co/aGV940aTdB

Nike has apparently become a very popular dog since ESPN captured that virtual draft moment, as Holliday told ESPN's Adam Schefter (h/t TMZ Sports) that his Instagram account following ballooned from around 1,000.