FRISCO, Texas (AP) — When the Big 12 kicks off its football media days on Monday, commissioner Bob Bowlsby will be able to tout a winning record in bowl games last season and the still-growing revenue for the league’s 10 schools.
Three new head coaches will take the podium at a new venue for the annual two-day midsummer gathering, which will be held about 4 1/2 months before the Big 12 plays its first conference championship game since 2010.
What the league really needs this season is to get a team into the College Football Playoff.
There are still many outsiders with negative perceptions of the smallest Power Five league, which hasn’t won a national championship since Texas with Vince Young a dozen seasons ago and has had only one playoff team in the first three years of that final-four format.