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Barcelona sponsorship the key to new Messi deal

Josep Maria Bartomeu did not want to leave anybody out. The Barcelona president fielded questions over the club's new shirt sponsorship agreement with Japanese firm Rakuten on Wednesday, but also paid tribute to the current contract with Qatar Foundation and Qatar Airwarys.

"They made the club sustainable," the 53-year-old said. Those deals also allowed Barca to offer new contracts to their prized player, Lionel Messi, and something similar should now happen with this new agreement, which is worth 55 million euros per season ($58.8M) over four years starting in 2016-17.

"We are all convinced that Messi will finish his career at Barcelona," Bartomeu said on Wednesday - just as he has stated on a number of occasions previously.