Speculators have been warming in their bullpens for weeks. There is money to be made with Aaron Judge on the verge of matching the American League’s single-season record with his 61st home run. It promises to be a life-altering event for more than just Judge.
When Judge reached 60 homers last week, secondary ticket marketplaces exploded: Outfield seats to games at Yankee Stadium began selling for hundreds of dollars, with a high of roughly $1,100. Fanatics, a company that signed Judge to an exclusive long-term autograph deal in 2017, is planning to have an assortment of event-related memorabilia rushed online the moment the record-setting 62nd homer lands.