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2 Bills fans, 1 tweet and 1 Reddit post triggered over $450K for a Lamar Jackson charity. Is this sports' next great tradition?

On the last play in the third quarter of Saturday’s Baltimore-Buffalo playoff game, Ravens quarterback Lamar Jackson was knocked to the ground and slammed his head on the turf.

He spent the rest of the game in concussion protocol.

Watching from his home in Tonawanda, New York, Bills fan William Burke felt uneasy. There was no question that, competitively speaking, having Jackson out of the game was a good thing for his team. Buffalo would, indeed, advance to Sunday’s AFC championship game against Kansas City.

Still, no one wants to win that way.