Naming rights are coming to the Glass Bowl.
The University of Toledo announced Tuesday the athletic department has entered into a partnership with Oak View Group to secure a strategic naming rights partner for the 86-year-old football stadium.
"We are excited to partner with OVG to identify a naming rights partner that shares our vision of Toledo athletics and the university as a premier destination," Toledo athletic director Bryan Blair said. "The Glass Bowl is not only the historic home of our football program, but it is a focal point of our campus, well-known for bringing great value to this region as its largest outdoor venue.