Take a stroll down University Ave in Lubbock, Texas, and ask the first 20 people you encounter which school they would consider to be Texas Tech’s arch-rival.
Chances are you’ll get a quite a few Texases, Baylors, Oklahoma States and TCUs with a couple of Oklahomas and even an A&M in there for good measure. What can I say? We hate a lot of teams and, in fairness, a lot of teams hate us.
But it’s important to differentiate between the varying levels of hatred to determine which school best deserves the title of Tech’s No. 1 rival.