AUSTIN, Texas – A pioneer in the world of college athletics and public relations, Texas Athletics' first full-time sports information director Bill Sansing passed away on Thursday, May 14. He was 100 years old.
Sansing, a Dallas, Texas native, graduated from The University of Texas in 1941 after spending two seasons as a manager with the Men's Basketball program (1939-40) and competing in multi-events on the Track and Field squad in 1940.
A former sports editor of The Daily Texan, Sansing started his career as a sports writer for the Fort Worth Star Telegram before entering the military in 1942, serving as a combat intelligence officer with the 15th Air Force in Italy.