Texas Longhorns quarterback isn’t even 21 years old, but he’s worth a ton of money. On3 estimates that Arch Manning, who will presumably take over under center for the Longhorns in 2025, has a name, image, and likeness value of $6.6 million following the incoming redshirt sophomore’s signing of his first memorabilia deal with Panini America.
Arch Manning has signed his first memorabilia deal through an expanded NIL partnership with Panini America
The Texas QB holds a $6.6 million On3 NIL Valuation.
Read: https://t.co/744pd5VDop pic.twitter.com/4uFHFVnXgr— On3 NIL (@On3NIL) April 16, 2025Across not just college football, but the entire span of college athletics, the only athlete to even remotely compare to Manning’s NIL evaluation is North Carolina men’s basketball incoming sophomore forward Cooper Flagg, who’s worth about $4.