TV personality and former college athlete Jesse Palmer encourages fans to wear their school colors to commemorate the holiday
The 19th College Colors Day, a national holiday developed by collegiate licensing leader CLC to celebrate collegiate fandom and the official kickoff of college football, returns this year on Friday, September 1. College Colors Day encourages Longhorns fans across the country to show their Texas spirit by wearing their favorite school apparel on a single day.
This year's College Colors Day theme, "Fan Out Loud," urges fans to boldly express their passion for the Longhorns and show off their pride through Texas apparel and other fan gear whether at work or school, close to campus or across the country.