The Big 12 is set to distribute a conference record $364.9 million to its 10 league members for the fiscal year, Big 12 commissioner Bob Bowlsby announced on Friday.
Split amongst each of the league’s 10 representatives, this amounts to $36.5 million for each Big 12 school, which places the league third among Power 5 conferences.
The Pac-12 and ACC are set to receive $30.9 million and $26.6 million, respectively. The Big Ten and SEC still rank ahead of the Big 12 in terms of revenue. More notably, unlike other conferences, this $36.5 million figure does not include Tier 3 revenue, such as ESPN’s Longhorn Network, which generates an average of $15 million per year for the University of Texas.