In case you’ve been under a rock the past 24 hours, the Big Ten Conference announced yesterday the additions of the USC Trojans and the UCLA Bruins in 2024.
Conference realignment is a litmus test of sorts for college football fans. You were either not caught off guard by yesterday’s expansion news – and for that matter, for either months or years likely predicted something of the sort – or you were completely stunned, which likely means you’ve yet to acknowledge that college football is, in fact, a business. Still, the Texas Longhorns and Oklahoma Sooners’ announcement that they’re heading to the SEC by 2025 at the latest was only but a precursor to the seismic update we received yesterday.