MELBOURNE, Australia — As a Pittsburgh Steelers fan whose parents ended up buying the N.F.L.’s Buffalo Bills, Jessica Pegula has had to adapt. But she is in deep now, extolling the leadership virtues of quarterback Josh Allen even as she competes in the Australian Open tennis tournament, and taking the court in an outfit whose red, white and blue hues summon the Bills’ colors, thanks to her sponsor thinking ahead.
“It was so random, but I’m like this is perfect,” Pegula said.
She even signed the camera lens after her third-round singles victory with a tidy note that read: “Bills you’re next.