Geoff Collins often wakes up in the middle of the night with a brilliant idea in his head. He’ll grab his phone and text his coaching staff.
Sometimes it’s a new hashtag he wants them to start tweeting. Other times, it’s a motivational tactic he wants to use at practice the next day.
It doesn’t matter that it’s 3 a.m.
Collins, who spent the last four seasons as a defensive coordinator in the Southeastern Conference, is learning that’s the type of thing you can do when you’re the head coach.
“You go from being somebody that’s suggesting and having good ideas, now you go from somebody that has ideas and then people go and do it,” Collins said.