Shoes have become an obsession for people, whether it’s looking for anything to give you an edge competitively, or making sure you have the perfect kicks to snap the eye-catching photo on IG.
Everybody has a shoe now, too — and almost all of those shoes are impossible to get. The secondary shoe market has taken off in recent years, with special edition Nikes or those ugly AF Yeezys going for thousands of dollars over asking price.
Luke Savage wasn’t any different as a young man; obsessed with footwear for as long as he can remember, he used to drag his mom out to wait in hours long lines hoping to get a shot at the newest special edition drop, and when that didn’t quench his hobby, he started designing kicks on the side to make a little extra money.